The Truth about Advertising: How marketers use psychology to make you buy

By September 28, 2023 No Comments

Every time we think we have it figured out, a new scam or marketing scheme shows up. While con-artists have been around forever, they aren’t the only ones trying to get into your bank account or pocket. The level of sophistication in advertising combined with an ever-increasing transactional style of doing business makes it hard to tell the difference between a scam or just “smart” marketing for otherwise worthless products.

This month’s seminar will cover both current scams and misleading marketing campaigns that can eat into the savings accounts of even the most intelligent and savvy consumer. We will also discuss the psychology behind these tactics and how to best protect yourself AND your bank account.

Leave a Reply